Pure Michigan STEP Export Workshop 1: How to Investigate & Select Overseas Markets
The Lansing Regional Chamber of Commerce and the Michigan Economic Development Corporation have partnered with the Michigan State University International Business Center to present a two-part workshop. This program has been designed to be equally informative for new-to-export companies, as well as those interested in assessing their current strategies or entering new markets. Taken together, these workshops can form the basis for your international business plan.
This event will be held at the Lansing Regional Chamber of Commerce Insurance Capital Board Room.
This seminar introduces users to resources available for research, focusing on globalEDGE and other free and low-cost resources accessible to businesspersons. Participants will design their own market selection tools based on the company's product and individual needs.