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Kellie Johnson, Owner of Kellie’s Consignments Selected as 2018 ATHENAPowerLink Recipient

Friday, December 1, 2017  
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The Lansing Regional Chamber of Commerce (LRCC) has announced that Kellie Johnson, owner of Kellie’s Consignments, has been selected as the 2018 recipient of the prestigious ATHENAPowerLink® (APL) award. As the APL recipient, Johnson will be connected to a panel of expert mentors who will consult with her regarding business growth strategies over the next 12 months. Since 2006, APL has helped women business owners in Greater Lansing grow their sales, business and personal net income, the number of employees in the business, and enhance their leadership and management skills.

“I am very honored to be selected as the 2018 ATHENA Powerlink recipient,” said Johnson. “The timing is impeccable because my business has been growing nicely and I will be able to take advantage of the expertise of my mentor panel to help establish strategies for further growth.”

“We are very excited to have someone the caliber of Kellie Johnson as the 2018ATHENAPowerlink recipient,” said Jill Marlan, co-chair of the APL governing body and a past APL recipient. “Kellie will benefit from working with an exceptionally strong panel of mentors who will help catapult her business to the next phase.”

Kellie’s Consignments is a retail and consignment store, charity operation, and gathering place, all in one colorful, exciting, twenty four thousand-square-foot establishment, located in Meridian Township. Kellie’s Consignments sells gently used quality clothing for men and women. Kellie’s also features furniture and d’cor items, as well as jewelry and accessories. Kellie’s Consignments benefits those who have unused items buried in their closets and may need extra money. Kellie’s has almost 12,000 consignors with an average transaction of $40. Kellie’s recently added estate and moving sales to the operation, and will re-open the Wooden Skate in Okemos in January 2018.

“Kellie has achieved a good level of success in her business, but she is also open to new ideas and excited to learn more,” said Jane Mitchell, co-chair of the APL governing body and a past APL recipient. “Her mentor panel will be able to help her to establish her priorities in a way that makes the most sense for her business and to achieve more work-life balance.”

“Kellie Johnson will be an exceptional participant in the ATHENAPowerlink program,” said Tim Daman, LRCC President and Chief Executive Officer. “She has demonstrated outstanding business acumen in building her business to where it is today and has a terrific vision of where she wants to go in the next few years. Her panel of Powerlink mentors will help her shape and execute a refined strategy to take her business to the next level.”

APL is a national business mentoring program connecting women-owned businesses with a skilled advisory panel that provides strategic consultation services for one year. The consulting services are valued at more than $25,000. Women business owners seeking mentoring support through APL program must meet the following criteria:

  • 51 percent of the business is owned and actively managed by a woman or women
  • At least two years in operation
  • At least two full-time employees, including the applicant
  • At least $250,000 in annual gross revenues for manufacturing or retail business; or at least $100,000 in annual gross revenues for a service business
  • Clearly defined business objectives and specific reasons for seeking an Advisory Panel

The advisory panel is a group of business professionals who volunteer their time to work one-on-one with the business owner for one year. This group of experts assists in the development and implementation of the entrepreneur's business plan and strategic goals.

ATHENAPowerLink Recipients


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