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Lansing Regional Chamber of Commerce Recognized for Excellence

Friday, October 27, 2017  
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Named 2017 Outstanding Chamber of the Year Finalist

The Michigan Association of Chamber Professionals (MACP) named the Lansing Regional Chamber of Commerce (LRCC) as a finalist for the 2017 Outstanding Chamber of the Year Award at the MACP’s annual Chamber Convention on Thursday, October 26 in Grand Rapids.

The Outstanding Chamber of the Year Award recognizes organization excellence in chambers of commerce and provides a unique benchmarking opportunity to assess a chamber’s strengths. The award is based on the U.S. Chamber of Commerce accreditation process for local chambers and highlights accomplishments in the areas of leadership, governance, finance, advocacy and membership development.

“We are proud to be a community partner dedicated to helping employers and businesses grow by providing business education and networking opportunities, enhancing member visibility and advocating for public policy that supports economic growth and vitality,” said Deb Muchmore, LRCC Board Chair. “We boldly embrace our regional leadership role and make it our top priority to support our members and promote programs and initiatives that encourage economic growth and job creation in the Greater Lansing region.”

LRCC has been helping Mid-Michigan businesses connect, grow and succeed for more than 110 years.

“The success of our members is our business. The Chamber team works relentlessly to deliver value and provide the tools and resources to help our members grow and thrive,” said Michelle Rahl, Director of Business Development. “Whether it is making invaluable community and business connections, delivering cost-saving membership benefits and professional development opportunities, or being a part of public policy discussions that impact our region, the Chamber strives to address the needs of each of our more than 1,100 members.”

2016 Highlights


  • Total Membership: 1,100
  • Membership Retention: 93 percent (Top 10 percent nationally)
  • New Members Added: 183
  • Ribbon Cuttings and Ground-Breaking Events: 45

Marketing and Communications

  • Website Hits: 121,472
  • Facebook Followers: 3,408 (29 percent increase in 2016)
  • Instagram Followers: 552 (Launched in 2016)
  • LinkedIn Followers: 744
  • Twitter Followers: 9,222 (15 percent increase in 2016)

Events and Programs

  • Events: 60
  • Networking Connections: 8,000


  • Transforming Michigan Avenue: The Chamber led a public campaign to convince the City of Lansing to repave Michigan Avenue from Pennsylvania Avenue to U.S. 127.
  • Expanding Air Service and Connectivity: The Chamber took an active leadership role in a public campaign aimed at convincing the U.S. Department of Transportation to grant a petition by American Airlines to launch direct air service from Capital Region International Airport to Washington DCA and Chicago O’Hare. The petition was granted. American Airlines launched its new service in July 2016.
  • Empowering the Next Generation: LRCC supported passage of the Lansing School District’s $120 million bond proposal known as the Lansing Pathway Promise. This bond program will significantly enhance the learning environment through upgrades to school facilities, and just as importantly, align curriculum in a manner that will better prepare students to succeed in the global economy.

Click here to download the Chamber's 2016 Annual Report.

For more information about LRCC membership and benefits, visit

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