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A. Dean Watkins East, Inc. Promotional Products: Advertising that Stays with You

Saturday, September 1, 2018  
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From job fairs to corporate events, A. Dean Watkins Promotional Products has been providing a wide variety of advertising merchandise to spread an organization’s brand, even when the event is over.

Bob Watkins, president of the company, says they provide so much more than simply creating pens and mugs with a company’s logo — they bring the idea of promotional products to the next level.

“What we do is help people help their business grow,” Watkins says. “Our products allow them to create brand identity and add an extra dimension to show what they are about.”

A. Dean Watkins has hundreds of thousands of different products available. These unique, promotional items range from personalized pedometers, travel bags, LED silverware, yoga mats, phone accessories and much more.

Watkins encourages people to stop in and receive expertise guidance on the best products to use for an organization’s specific needs. Often times, promotional items are available that many customers never imagined could be turned into an advertising product. A. Dean Watkins’ showroom is located on Jolly Road in Okemos. Items are also available for viewing at

Shawn Watkins, Bob Watkins, and Jayne Watkins

A. Dean Watkins has been a family-owned, Lansing based company since the opening in 1952. Through the years, Lansing organizations, political leaders, banking institutions, universities and schools, hospitals and event promoters have been trusting A. Dean Watkins to help spread their identity.

“When you give participants of an event, or customers of your business something with your company’s name on it, it’s a great remembrance of where they have been,” Watkins says. “Our products help create a lasting impression, that will be a constant reminder of an organization’s brand.”

Watkins says their products are an excellent addition for graduation parties, weddings and family reunions.

“Your average anybody may need a brand and at A. Dean Watkins we allow them to create unique products, that really zero in on what works best,” Watkins says. “These products help attendees of an event remember the date and location, and most importantly, the memories made.”

Whether you’re looking to thank your staff, spread a safety message or improve traffic at trade shows, A. Dean Watkins has the products that will work best for your needs.

These items are more than a material object, but a piece of advertising that stays.

Click here to download the September issue of FOCUS.

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