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News & Press: FOCUS

Tandem Studios: Collaborative Design and Marketing with a Personal Touch

Monday, April 1, 2019  
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Tandem Studios was aptly named, putting the collaborative partnership of client and agency at the forefront to create strategic and insightful solutions that boost business.

Tandem Studios is a full-service, creative marketing agency founded by Stephen Plumbley, a creative industry veteran with more than 20 years in the business. Since 2011, Tandem Studios has provided boutique advertising and marketing services to clients throughout Michigan and the U.S.

“It doesn’t matter what industry you’re in, there will always be similar services offered by someone else,” Plumbley said. “The question is, how will you stand out in a crowded marketplace? The best way is to have a strategic plan in place to market your product or services.”

Tandem Studios offers graphic design, logo and corporate identity development, integrated marketing, web design, video production, copywriting and more. Plumbley has worked with the Lansing Regional Chamber of Commerce on FOCUS Magazine for several years, and has developed and executed marketing strategies for businesses in the marine, automotive aftermarket and financial industries, among others.

Because of Plumbley’s wide-ranging experience, he brings a unique perspective.

“Businesses in the same industry tend to market the same way,” Plumbley said. “My experience across many industries means I can draw on strategies that may be unique within that segment but ultimately bring success.”

Tandem Studios collaborates with its clients to develop strategic plans that showcase the vision, strengths and priorities that make each organization unique.

Depending on the needs of the client, Plumbley has relationships with other creative experts who can be leveraged to provide support.

“There’s so much talent in the Lansing area,” said Plumbley. “Tandem Studios allows me to be a cheerleader for Lansing and part of the growth that’s happening. It gives me opportunities to collaborate with other professionals who are niche experts. I enjoy working with folks who are as passionate about producing high-quality products as I am.”

No matter the scope of the project, from a small social media campaign to a robust design and marketing plan, Plumbley is always the point of contact for his clients, providing direct guidance as the project progresses.

“Tandem Studios provides a more personal experience that truly allows my clients to receive the best service, so they can be proud of their brand,” said Plumbley.

Plumbley encourages anyone interested in elevating their brand to set up a free consultation. To learn more about Tandem Studios, visit gotandem.biz or call 989-307-9157.


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