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The Voice of Small Business campaign shined a much-needed light on the daily struggles the Greater Lansing business community faced due to the Covid-19 pandemic. It celebrated the region's small businesses and their resilience and innovation, while faced with tremendous adversity. It showed the steadfast commitment to survive during difficult times and the resiliency needed to overcome extraordinary challenges.

Campaign themes include: resilience, teamwork, community, innovation, safety and opportunity.

Through their social mission, Blue Cross Blue Shield and Blue Care Network of Michigan (Blue Cross) works to increase access to affordable care, enhance the quality of care and improve the overall health of Michigan citizens and their communities. Blue Cross has generously underwritten the Lansing Regional Chamber of Commerce Voice of Small Business campaign.



Barb Whitney - Lansing Art Gallery & Education Center

Ashlee R. Willis - Michigan Premier Events

Bianca McCastle - Third Generation

DeAnna Brown - Everything is Cheesecake

Adrian Joseph - Goodfellas Bagel Deli

Julie Holton - mConnexions

Tom Lietz – MessageMakers

Lynn Ross - Mother and Earth Baby Boutique

Mallory DePrekel - Communities In Schools of Michigan

Hear about how business owners worked together with their communities through the COVID-19 pandemic.



Brian Town - Michigan Creative

Kevin Barclay - Orthopaedic Rehab Specialists Physical Therapy

Corey Rees - MarxModa

Jill Marlan - Peak Performance Physical Therapy, PLC

Dave Buko - Tropical Smoothie Cafe

Bill Flannery - Capital Steel & Wire

Hear about how business owners worked together with their teams to persevere through the COVID-19 pandemic.



Scott Ellis - Michigrain Distillery

Chris Chamberlain - Michigan Princess, Grand Princess Riverboats

Marta Brown - The Northfork Estate

Kathy Valentine - The Plant Professionals

Susan Maples, DDS, MSBA

Ian Richardson - Doberman Technologies, LLC

Hear business owners setting examples of safety amid the COVID-19 pandemic.



Jesse Flores - SuperWebPros

Jesse Brown & Priscilla Bordayo - Rivers of Life Church

Daniel Herzog - Venturit

Kristine Kuhnert - Ele's Place

Meegan Winters - Able Eyes

Hear business owners making new opportunities amid the COVID-19 pandemic.



Phebeit Ingram - Eleven 11 Events

Beth Herendeen - Twiggies

Paul Schmidt - UnoDeuce Multimedia

April Perkins - SuperNatural Hair Solutions

Jerry Norris - The Fledge

Hear business owners' innovation and creativity amid the COVID-19 pandemic.



Trista Parisian & Jenny Quinn - FLEXcity Fitness

Carmen & Ernest Tisdale - Hidden Gem Event Venue

Matt Johnson - On Target Living

Roger Martin - Martin Waymire

Hear about business owners' resilience and strength amid the COVID-19 pandemic.

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